For many years, Australians have been demanding changes to origin claims on food labels. You want them to be clearer, more meaningful, and accurate.
Up until now, country of origin labelling has often been unclear. It was hard to know the difference between descriptions like ‘made in’ and ‘product of’. The new labels will be easier for you to understand, so you can make a quick, yet informed, decision in the supermarket aisle, at the fruit and veg shop, or the market.