On this Page I will address the matter of Addictive Foods
watch the YouTube Videos here.
Watch out for these food manufacturers.
See what they're up to!
They have combined Science with Psychology Tactics
to work on your brain via your taste buds so you can't stop
eating their products and you find yourself addicted.
The major cause of the Obesity Epidemic and Overweight
problems that are hard to deal with. Watch video on this Page!
(TIME.com) -- In his new book, "Salt Sugar Fat," Pulitzer Prize winning investigative reporter Michael Moss takes readers on a tour of the $1 trillion processed food industry, and the sights aren't pretty.
They have led many of us into an Obsession with Sugar, Fat and Salt
and Fat: Could You Be Addicted?
What's the science behind our
addiction to junk food? Could the food industry be to blame?
Michael Moss explains!
a nation, Americans eat more than 33 pounds of cheese per year, which
is three times more than Americans did in 1970. We also eat more than
70 pounds of sugar per year and up to six pounds of salt per year.
Could our growing addiction to these unhealthy junk foods be causing
our growing obesity crisis? And is the food industry to blame?
New York Times investigative
reporter Michael Moss suggests the addictive qualities of most junk
foods could come down to three additives: salt, sugar and fat.
According to Moss, salt is
considered the “magical ingredient” because it provides a cheap
burst of flavor. It not only makes sugar taste sweeter, it can even
add crunch to crackers and chips. It also helps to extend shelf
life. However, in excess, it can not only raise your blood pressure
and damage your heart, it can also make you look puffy and retain
more water weight. To make salt’s taste more powerful, companies
use kosher salt instead of regular table salt. Why? Kosher salt is
shaped differently and dissolves on your tongue faster and triggers a
"flavor burst" all over your mouth.
Our bodies seem hard-wired to crave
foods with sugar. Food companies know this and take advantage of it,
says Moss, by adding as much sugar as possible and using it to pull
off a string of manufacturing miracles – from making donuts fry up
bigger to giving cereal a toasty-brown look. In fact, there’s a
crucial tipping point food companies look for when adding sugar to
food, which Moss discovered, called the “bliss point.” This is
the precise amount of sugar they will need to add that will send the
consumer over moon without going overboard.
Fat is even more powerful than sugar.
It comes in many forms and isn’t easily recognized on food labels.
It provides twice the energy kick of sugar and gives food the
capacity to sit on shelves for days and days. It can also give the
food more bulk or texture. According to Moss, the more fat a food
company adds to a particular product, the more attractive it was
because of its altered “mouthfeel.” This describes the desirable
texture of some foods, whether it be the gooey feeling of cheese, the
creamy taste of alfredo sauce or the savory crunch
Research has shown that various
forms of food stimuli (advertisements, smells, photographs of food)
trigger the brain the same way that seeing white powder triggers
cocaine addicts. Eating foods that are high in fat and sugar has been
shown to surge the body’s release of its own opioids, which act
like morphine in the body. Additionally, it has been shown that drugs
that block the brain's addictive receptors for heroin and morphine
also work at blocking a person’s cravings for sweet, high-fat
One research project used a PET brain
scan to compare the brain
structures of a cocaine addict to that of a food
addict. When cocaine addicts observed a video of someone snorting
cocaine, their brains surged with dopamine, the brain’s feel-good
chemical, in the dorsal striatum. However, when they exposed
non-addicts to images of a delicious cheeseburger, they observed the
same surges of dopamine in the same parts of the brain.
King of Addictive Foods: The Potato Chip
Potato chips are the most
weight-inducing food on the market, as they contain targeted amounts
of salt, sugar and fat to ensure addiction, says Moss.
The factory process makes this food
dangerously irresistible. After being cut into thin slices, the
potatoes are fried to a crisp in fat, which gives the chip most of
its calories. Then, they get covered in salt, which hits the tongue
first and provides bursts of extra flavor. Then, the moment you eat
them, the simple carbohydrates in the potatoes quickly break down
into sugar, bringing you to the "bliss point" that makes
the chip the most enjoyable. The sugar then quickly enters your
bloodstream – causing your blood sugar to spike faster than it
had you consumed a similar amount of table sugar.
According to Moss, all three of the
junk-food-addiction building blocks in the potato chip
to make you crave more chips and gain more weight.
High-Fructose Corn Syrup (HFCS)
It’s often claimed that HFCS is no worse for you than sugar, but this is not the case. Because high-fructose corn syrup contains free-form monosaccharides of fructose and glucose, it cannot be considered biologically equivalent to sucrose (sugar), which has a glycosidic bond that links the fructose and glucose together, and which slows its break down in the body.
Fructose is primarily metabolized by your liver, because your liver is the only organ that has the transporter for it. Since all fructose gets shuttled to your liver, and, if you eat a typical Western-style diet, you consume high amounts of it, fructose ends up taxing and damaging your liver in the same way alcohol and other toxins do. And just like alcohol, fructose is metabolized directly into fat – it just gets stored in your fat cells, which leads to mitochondrial malfunction, obesity and obesity-related diseases.
The more fructose or HFCS a food contains, and the more total fructose you consume, the worse it is for your health. As a standard recommendation, I advise keeping your TOTAL fructose consumption below 25 grams per day. For most people it would also be wise to limit your fructose from fruit to 15 grams or less, as you're virtually guaranteed to consume "hidden" sources of fructose if you drink beverages other than water and eat processed food.
Fifteen grams of fructose is not much – it represents two bananas, one-third cup of raisins, or two Medjool dates. Remember, the average 12-ounce can of soda contains 40 grams of sugar, at least half of which is fructose, so one can of soda alone would exceed your daily allotment.
By Joseph Mecola (Nutritionist and Health Advocate)
IMAGINE THIS IN YOUR SODAS OR SPORTS DRINKS
vegetable oil, or BVO, acts as an emulsifier in soda and sports
drinks, preventing the flavoring from separating and floating to the
surface. The ingredient is banned more than 100 countries because it
contains bromine, a chemical whose vapors can be corrosive or toxic,
the Caltons say.
Gonzalez, a spokeswoman for PepsiCo, which owns Mountain Dew, said,
"We take consumer safety and product integrity seriously and we
can assure you that Mountain Dew is safe. As standard practice, we
constantly evaluate our formulas and ingredients to ensure they
comply with all regulations and meet the high quality standards our
said the same chemical dangers of consuming a bromine directly can be
said of chlorine.
compounds can indeed cause bad reactions in people but not because
bromine is a corrosive gas, he said.
a bromine atom is bonded to a carbon, as it is in BVO, it's no longer
bromine-the-pure-element, any more than the chlorine in table salt is
the World War I poison gas, or the phosphorus in your DNA is the
burning white phosphorus found in military tracer shells,"
Olestra is a fake fat, used to make non-fat potato chips and other snacks. You’d think, with all the bad rap fat has gotten, a non-fat fat would be great. But Olestra has been shown to bind with fat-soluble vitamins A, E, D and K and carotenoids — substances thought to keep the immune system healthy and prevent some cancers — and to eliminate them from your system. Proctor & Gamble, the company that produces olestra, has acknowledged the problem with vitamins A, E, D and K and is now fortifying it with them. These are synthetic Vitamins and cannot possibly replace the benefits of real Vitamins. Olestra has also caused digestive upset in some people, especially when they eat a lot of it. Often, it’s not just fat in the potato chips that causes problems for people; it’s the fact that they are displacing healthier foods, such as fruit, so Olestra can just perpetuate an unhealthy habit.
Food Additives to Avoid
found in Chinese food, MSG is used as a flavor enhancer in soups,
salad dressings, chips and frozen foods. In people who are senstive
to the compound, MSG can overexcite cells, producing
uncomfortable symptoms for
your body. Research has shown a correlation between the
overconsumption of foods containing MSG and medical conditions such
as depression, disorie ntation, eye damage, fatigue, headaches, and
these artificial sweeteners will allow you to indulge in a tasty
drink without the extra calories, they are also packed with chemicals
that can be harmful to your body in the long run. Almost all of these
sweeteners contain the chemical Aspartame. Studies have suggested the
consumption of Aspartame can be linked to a wide spectrum of health
problems like brain tumors, diabetes, lymphoma, multiple sclerosis,
Parkinson's, Alzheimer's, fibromyalgia, chronic fatigue, and
emotional disorders like depression and anxiety. It has also been
linked to symptoms including dizziness, headaches, nausea, mental
confusion, seizures, and affect short-term memory and intelligence.
FDA's official position?
The stuff is safe.
these additives may prevent your food from changing color, losing
flavor, or becoming rancid, it has been suggested they can increase
your chances of getting cancer. However, FDA states
thatBHA and BHT are
safe to consume, and anotherstudy published
by the NCBI (National Center for Biotechnology Information) compared
them with Vitamin E. Not certain? You'll find them in everything from
gum to cereals -- just check the label and opt out.
fat, which is found in many processed foods, can be one of the most
dangerous substances to consume. While it occurs naturally in some
animal products, it's also synthetically created by adding hydrogen
to vegetable oils. Used to extend the shelf life of many food
products, the consumption of trans fats, according
to the FDA, raises
LDL (bad cholesterol). Elevated levels of LDL increase the risk of
high blood pressure, potentially resulting in heart attack, stroke,
diabetes and heart disease.
Nitrate (a naturally occurring compound) and Sodium nitrite (a
synthetically created compound) are both commonly used to preserve
meat products in place of common salt. Both are nitrosamines, which
studies have shown when consumed in large amounts over time damage
potentially resulting in cancers, and the development
pink-and-red-flowered cupcake you just ate may have looked pretty,
but the artificial coloring used to make it can have a very negative
effect on your health. FDA studies exploring the effect of dyes
on childrens behavior were inconclusive,prompting
more studies to
be undertaken. Some have suggested food dye may cause thyroid
cancer, kidney and adrenal tumors, and chromosome deterioration.
toxic additive, commonly found in beer, dried fruits such as
apricots, chips and soft drinks. While no definitive study has linked
their inclusion in food to negative health effects it is feared in
foods because as a gas, inhaling too much can cause conjuctivitis,
bronchitis, emphysema, bronchial asthma, and potentially
"Good work Cassie"